Background:

Unilever is a leading consumer products provider throughout North America.  The Home & Personal Care Division provides consumers with some of the best known brand names in home and personal care products, available through Canada’s leading grocery, drug and mass merchandisers.  To maintain its position as a global leader in the consumer products industry, Unilever sought Legendary to address the following issues:

Customer Order fulfillment is achieved consistently on time, and as requested, even when demand spikes occur.

• Total Value Chain Inventory minimization to avoid excess carrying costs.

• Manufacturing of products can remain constant even during abnormal demand rates. 

"Flexible Warehousing Implemented"

After assessment  Unilever, Legendary Logistics acquired and implemented a facility and applied a unique method of    warehousing known as Flexible Warehousing. 

Flexible Warehousing is an ideal solution to Unilever because so many different products exist in the Unilever family.  The versatility of the Unilever product line drives constant demand/market fluctuations.  Such fluctuations demand a Total Value Chain within Unilever that is pliant enough to adjust to market demand, while still maintaining the strength required to be a consumer products industry leading manufacturer.   

Results:

Since implementation of the Flexible Warehousing method at Legendary Logistics, Unilever Canada has made significant strides in cost reduction, carrying cost minimization, and the overall days of inventory held for each SKU within the Unilever Product line.  Legendary supported and ensured on-time delivery to various locations throughout North America daily, ensuring transfer of value from Unilever to the final consumer.

Contact us now to learn more how Legendary Logistics can provide your company with total supply chain solutions.